12/31/10

My Favorite Posts of 2010

I saw someone else do this and thought it was a good idea to keep track of those old posts buried in the internet.

1. The Joys of Yahoo! Answers - Still cracks me up. Shows how social media can help no matter how small or random the ask.

2. The Purpose of Research by Tim Stock - Tim makes insightful presentations time and time again. I highly recommend checking out his Twitter and Slideshare.

3. I'm Remembering!: The Coolest Site Ever - I'm a sucker for 90s nostalgia. Throw some Nickelodeon Gak and some Muppet McDonalds Toys and I'm there all day.

4. I Don't Like To Dream About Getting Paid - I want this.

5. Two Views On Digital - The Nothern Planner's insightful take on digital. Including David Mortimer quote, "I'm beginning to think a good digital campaign is a bit like writing a brief. You produce something that inspires them to play."

6. Eat Green Be Healthy - I still need to print this out.

7. The Perfect Planning Keyboard

8. Kissssses - I had a blog post attached to this but when you compose a blog post in google reader it causes the heading to link out to the starting blog. My one gripe with reader which is otherwise awesome. Anyways, the post talked about how comedy is about setting expectations and then dramatically under delivering on them.

9. PUNcutation - Same thing. I had a blog post but I know it wasn't as well written as Faris's post anyways. Such a great comment on what is the foundation of so much advertising: double meanings, puns, play on words, etc as slogans and taglines.

10. The Fresh Threads of Bel Air - What can I say? I kicked this tumblr blog off almost a year ago and never really took off. Not to make excuses but my home computer crashed where I had at least 50 more photos to upload. Nonetheless, I kind of quit on it, but still glad I made it. You never know what you'll make that someone will use to make something themselves. I guess I was just contributing assets to the internet. Anyways, he wore some wild stuff.

12/30/10

Faceless Watch by Qian Yiran: Less Is More

They could sell little tan making stencils to fit in the middle, but that would be lame.

12/27/10

Hate Can Bring Us Together: But Not for Good

Makes a lot of sense. Especially in light of current extremist nature of American politics, and not to mention that group that quickly rose to power in Germany after WWI. From Brand Flakes for Breakfast:

we hate you...: "... ok, not really, but according to a new study done by Slovenian and British researchers, negative threads on the internet receive a LOT more interaction than positive ones. They proved it, scientifically even. The irony, however, is that all this hate actually fosters a strong sense of togetherness, causing people to bond over their mutual disgust:

'There is evidence that group cohesiveness may be related to negative feelings about others,' agrees Tom Buchanan, a psychologist at the University of Westminster in London. 'Members of an online community might unite around a perceived attack on them or some aspect of their identity.'

With the exception of double rainbows and puppies (who doesn't love these things?!), this theory seems to hold up. But, no matter how much hate sells, we'll always be purveyors of all things awesome! Long live the unicorn.
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Creative Happy Place: Planners Need to Bare their Souls

I'm clicking my way through Ed Cotten's recap deck from "meet the makers". The event was held in New York earlier in the month showcasing various "makers".

One particular point I've heard before but it is important to restate for planners:

"Making something is making a statement about who you are - artists constantly put themselves on the line"


More often than not, planners are the only people, besides the creatives themselves, who realize how personal coming up ideas are. Too often account folks and clients think creatives are simply machines churning out work when in reality they are opening themselves up in ways they could never sympathize with.

This is also important for planners who want to join in concepting. We all know "every idea has value" while brainstorming, but still too often negativity finds its way into concepting. Planners shouldn't be concerned with proving themselves with great ideas when they are invited to concept. They should be concerned with keeping the vibe positive, and creating an environment where it is ok for creatives to bear their souls.

Belated Christmas Gift for Ad People: Angry Bird Plush Toys

Angry Birds continues its world domination. Now available in plush toys.